Just like one sentence summary of a book, tags are the selected essence of a post or page. They provide significant information for both search engines and readers. A readable and relevant tag can boost SEO and bring more valuable traffic while a bad one can drive people away, no matter how useful your content is.
On this basis, tag building has a close relationship with WordPress site promotion. However, many webmasters, newbies in particular, know neither how to add tags to their websites nor how to design a proper tag. In order to help readers manage their website easily, we propose some ideas in WordPress tags adding and building for boosting site SEO.
How to Add Tags to a Post?
Adding tags to WordPress websites is easy compared with adding custom fonts and adding Facebook shared button. Firstly, log into your WordPress website and go to the dashboard clicking on All Posts. Then, you can see a vertical list of all the posts you have written including the published and unpublished one.
Scroll down to find any article that lacks tags. Then, put the mouse on the title, you can see four buttons under the published article, including Edit, Quick Edit, Trash, and View. You need to click on Edit, and the edit page appears. There is a tag bar in the middle of the right side.
For people who never add tags for their posts, type words in the tags bars according to your wish and click on Add, and then, the tag is successfully added to a post. However, for webmasters who have added tags for their articles before, they don’t need to type new tags but click Choose from the most used tags to choose a suitable one at first.
Tips on Writing Tags
After realizing the importance of tags and knowing how to add tags to posts, the following problem would be how to write attractive and useful tags for posts. If you are good at writing quality blog content and choosing good topics for posts, then, write a readable tag will be easier for you. However, tag writing also has its fixed rules that are different from writing other content. Thus, no matter you are good at writing or not, you can get benefits from the following tips to write better tags.
Attention in Tag Writing
There are a series of rules in writing tags. Each blog can add no more than 10 tags, and each tag can have 15 words at most. If adding multiple tags to a post, you need to add a blank between two tags. Besides, different tags have various font sizes, and the larger the font is, the more frequently used a tag is.
As we have discussed above, you can add 10 tags at maximum. You may think the more the better for there is a high possibility for search engines to index your website. However, this is not the true because tags for too long might strut the template and effect the whole layout design. Thus, control the length carefully and don’t use too many tags.
Using Words with High Search Volume
Different from keywords that need to be a part of the article, tag is an independent part that only needs to be related to blog title and content. That is to say, you can create some words haven’t appeared in the title but highly relevant to content. For example, you write a post: Life of Napoleon. Then, you can add usually used tags like war, famous people, as well as success and failure. In this way, your websites will be indexed when someone search for war, famous people, or success and failure.
The former step ensures your website appear in the search results as many times as possible. However, if you want a good ranking place and bring more traffic to your site, you need to make the tag more specific. We use the former example, you can write tags like Napoleon’s life, Waterloo Napoleons Last Battle, and so on so forth.