As is known to all, the email is great for staying connected with people who interact with your website in a personal manner. In this case, if you want to get the close and engaging access to your audiences, the effective email marketing can be great. Here, to maximize the results with the least effort, we highly recommend you to use Aweber, which is a famous email service provider. If you do not know how to use it, you can check the following content to learn how to use Aweber in WordPress.
The General Introduction to Aweber
Aweber is one of the most widely used service providers for the email marketing. At present, there are more than 100,000 email marketers trust this tool. And many newbies claim that they can create the beautiful and professional-looking emails via it. This way, webmasters can be empowered to interact with audiences to better promote their websites online.
Now, connecting some other platforms with this email marketing tool allows you to easily follow up after getting people’s email addresses. Especially, if your website is based on WordPress, things can be much easier.
In the following, we have listed some key features of Aweber.
- The user-friendly drag-and-drop editor allows you to generate the emails easily.
- The auto-responder and follow-up features can send a sequence of automatically emails.
- The mobile-friendly signup form can be created quickly, along with more than 700 responsive templates.
- There are many other integrated tools that allow you to build the email list easily.
How to Use Aweber in WordPress
To use the email marketing feature of Aweber in WordPress, you can check the following simple steps.
Sign Up with Aweber
Firstly, you should have an Aweber account. Here, you need to visit their official site and click the Free-Trial button. This tool has a free trial period that lasts for 30 days. If you feel satisfied, you can pay the price that starts at $19 for each month.
Upon the successful signup, you can click the Get Started button. In the next page, you should provide the information that includes your website URL, company name and the address. Note that the information will appear at the bottom of your newsletters. Here, you also need to provide the valid email address that can protect you from the spam filters.
After that, you should enter the name and the email address for the sender. The information will be used in outgoing your newsletters.
While clicking the Next Step button, you need to give a name for your email list, along with the clear description. The name can help you locate your email list easily from the Aweber dashboard.
Aweber will provide a list of pre-defined subject lines. So the next step is to choose one for your confirmation email. Note that the message will be sent to people when they register for your email list. Surely, you can create your custom reply. However, if you want to put it into the utilization, you should wait the approval from their developers.
Now, you have already got the Aweber account and created the first email list. So you can move to the second step.
Create the Aweber Form
Aweber works with the signup form. In this case, you now should create and display the signup form on your WordPress site. Surely, you can use some plugins such as OptinMonster, Contact Form7 and WPForms. These tools already integrate with the Aweber add-on. However, if you do not want to install the extra plugins, you can use the default Aweber signup feature. With the drag-and-drop tool and the newsletter templates offered by this tool, you can create the good-looking form.
For this, you need to enter the Aweber dashboard and click the Sign Up Forms button from the navigation bar. And in the next page, you should hit the link to create the new signup form.
Now, you can be brought to the form building page. There are a lot of handy templates for you to choose. After choosing your preferred one, you can start the further editing for the color scheme, the header, the footer, the content, the image, the divider and many more. The drag-and-drop editor allows you to achieve the changes simply via a few clicks.
Now, you can save your form and configure the form settings.
- Give it a name to get this form apart from some others.
- Choose the Thank You page that redirects people after they fill out the form.
Display the Aweber Form in WordPress
Test the Function of Aweber
Now, you can start the test by sending the updated content on your WordPress site to the Aweber email list automatically. For this, you should enter the Aweber dashboard again and click the Blog Broadcasts button from the Messages tab in the navigation.
Next, you can enter the URL of your website RSS feed, choose the subject line, select the email template you have configured previously, choose the sending time and determine the deliver frequency. That’s it. Now, you only need to save the settings. And then, whenever you publish something new, people who are in the email list by finishing the signup form can receive the newsletters automatically.