This post is mainly concerning about some strategies for content diversification with images. Without doubt, the textual content is the most important ingredient of any posts. However, if you fail to break your posts up into short segments with some interesting or attractive images, then people are more likely to move on than read it carefully, no matter how good the content is.
So far, we haven’t found any posts that lack the graphical elements, but only a few of these webmasters have used this method effectively to improve the overall look and readability of the post itself. Here, we’d like to share some tips on how to select, place, and properly code the post images, which are helpful for our readers attract more visitors and add a little on-page SEO.
There is no point to insert some random pictures that are not relevant to what you are writing about. If you do so, you may confuse your readers about the main idea in this article. After all, people are incredibly insensitive when they are given an enormous amount of textual information, so they automatically resort to chart or images to figure out whether the content is worth reading or not. In this respect, if you put a kangaroo portrait when you write about search engine optimization, readers may leave your site away immediately.
Images with High Quality
This is pretty important, for a premium and appealing picture is helpful to dress up your post, pique readers’ attention, and encourage them to stick around and read the content carefully. However, if you upload an image with low quality and resolution, you may give people a negative impression that you are not serious about your site.
If you are a professional who have the time and talent, then you can design and create images on your own. But if you not, then you’d better select the most appropriate ones throughout the internet. As there are so many beautiful images that have copyright restrictions, we’d like to share some resources where you can find free photographs, such as:
- Icon Finder
- Stock Xchange
Note that if you are using stock images, make sure that you have attributed the sources in case any copyright issues.
Images are mainly used to separate your content for visual appealing, so you have to spread them appropriately throughout the whole article. Based on our own experiences, images look great when placed between two paragraphs or right/left aligned one paragraph. Never have words around your picture as it looks messy.
Generally, image sizes depend on what the subjects are and where you want them to display. If you want to add a landscape image below the first paragraph, you’d better choose one with the full width of your posts. Suppose the width of your post is 600px, then the best image size is 600×300. Besides, if you want to upload a small image right aligned the texts, then the best image size is 200×200.
In fact, we don’t recommend you using images with large sizes, for they may affect the page loading speed of your posts. If you only find large images that suit your needs best, you can utilize some advanced tools like Picnik and Image Optimizer to re-size these images without compromising the quality.
Remember that images can not only enhance the readability, but also improve the search engine optimization for your site if you add a correct alt tag. Unlike human beings who can identify a picture simply by looking at it, search engines have to read its alt text, file name, and description. For instance, if you upload a car picture that has been named as “FGHY_15574_80”, then you need to add an alt tag of “car picture” to tell searching spiders what this image is about.
To be honest, we’d like to advise that you include no more than 5 images in an article containing about 1,000 words. People love picture-rich content, but hate picture-flooded one. Besides, post with too many images lead to a bad reading experience, for it requires a relatively long time for page loading.
Featured image, also known as the thumbnail image, is the picture that appears next to your post title, with a view to pique people’s attention, and to induce them to click on and read more. Therefore, you need to choose it carefully and display in the right place.
Generally, we recommend you choose a featured image which is relevant to your post, but the definition of “relevant” can be flexible. After all, its main function is to make your post stand out on your homepage and draws attention. Besides, you’d better place your featured image at the very top of the post, and align to the left.